About Steve Krug

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Steve Krug (pronounced “kroog”) is best known as the author of Don’t Make Me Think: A Common Sense Approach to Web Usability, now in its third edition with over 500,000 copies in print.

Ten years later, he finally gathered enough energy to write another one: the usability testing handbook Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems.

The books were based on the almost-30 years he’s spent as a usability consultant for a wide variety of clients like Apple, Bloomberg.com, Lexus.com, NPR, the International Monetary Fund, and many others.

His consulting firm, Advanced Common Sense (“just me and a few well-placed mirrors”) is based in Chestnut Hill, MA.

Steve currently spends most of his time writing, teaching usability workshops, and watching black-and-white movies on TCM (when he really should be writing).


Contact Steve

Recent interviews & presentations

Chris Schmitt has posted an hour of our very pleasant (for me, anyway) conversation on the Non Breaking Space podcast. As usual, I probably said several things I shouldnt have (e.g. bad-mouthing mobile design, starting at 11:20).

TheUXIntern podcast (also available on iTunes). We ended up talking about things like the-UI-formerly-known-as-Metro and The Great Skeuomorphism Panic of 2013. (60 min.)

UserTesting.com has a very fun two-part interview about the new edition of Don't Make Me Think. At one point, I actually can't remember Geena Davis's name. (40 min. each)

Lou Rosenfeld and I have our usual good time discussing wearables (18 min.)

Upcoming events

Nothing scheduled at the moment, because I'm working on a new book (not about usability!)

But I'm always happy to teach in-house workshops if youd like your team to learn how to do more usability testing with less effort.